Information for brand owners, manufacturers, and authorized distributors evaluating UrekaX Trading as an ecommerce reseller partner.
We're actively building relationships with US-based brands and authorized distributors who want a reliable, brand-protective ecommerce reseller partner. We're realistic: we're not the right fit for every brand — and we'd rather have an honest conversation about fit than overpromise.
If your brand prioritizes channel control, MAP discipline, and reseller accountability, we're built for exactly that conversation. If you screen your resellers carefully — we welcome the screening.
Our purpose is to be a sustainable ecommerce channel for the brands we carry, not a high-velocity arbitrage operation.
When your wholesale team requests reseller documentation, we have everything ready to share. No delays, no excuses, no missing paperwork.
Limited liability company registered in the United States. Formation documents, articles of organization, and state filing records available upon request.
IRS-issued Employer Identification Number for tax reporting and wholesale account verification. EIN confirmation letter available for sharing with your AP and compliance teams.
Active, current state-issued resale or sales tax exemption certificate. Available immediately to satisfy your tax exemption verification process.
Professional seller accounts on major ecommerce platforms — including Amazon Seller Central. Storefront URLs and seller IDs available for your team to verify our presence and account history.
US business bank account for invoicing, ACH transfers, wire payments, and standard wholesale payment terms once established.
General liability and product liability coverage available when required by brand partner agreements. We comply with reasonable reseller insurance requirements.
A simple, transparent flow designed to fit your existing wholesale and reseller approval process. We move at the pace your team needs.
A brief email exchange or intro call. You share what you look for in a reseller; we share who we are and how we operate. No paperwork yet.
We send EIN, state resale certificate, LLC formation documents, and marketplace seller account information. You send your wholesale application and any reseller agreement materials.
Once you approve us as an authorized reseller, we agree to MAP pricing, listing guidelines, branding standards, and any reorder expectations specific to your program.
A measured opening order to validate logistics, packaging, lead times, and marketplace inbound flow. Lets us both verify the channel before committing to scale.
Once initial sell-through is verified on marketplaces, we establish a regular reorder cadence aligned with your stock availability and our sell-through rate. Communication stays open both ways.
We aim to return any requested documentation within 1 business day of your wholesale team's request. We know slow reseller responses kill brand onboarding momentum — we don't do that.
We don't undercut MAP. We don't source from unauthorized channels. We don't list inaccurate product information. We don't ignore brand communication. If those are non-starters for your brand, we're aligned.